Knipe has built its success around a combination of qualities from thoroughness, experience and market knowledge through to confidentiality, speed of response and integrity.

The company originated as a business, focusing primarily on fmcg placements, however over the years, Knipe has carefully established itself in key niche sectors as the leading recruitment specialist for a range of major brand names. It is particularly strong in product areas including watches, clocks and jewellery, housewares, lifestyle fashion brands, premium gifts, stationery, fine food and beauty products.

Knipe acts as consultant and confidant to candidates to help progress their career through good recruitment strategy and placement.

And Clients received an equally individual service with intense attention to detail.

For example, following an initial meeting Knipe write back to the client with a detailed comprehensive report covering market review, company goals, client personnel strategy, objectives, appointment specification, ideal candidate profile and action to be taken. Once agreed with the client, it becomes an 'assignment bible', focusing attention on the overall mission, on what exactly needs to be done and how it is to be achieved. 'It's saying to the client: "We're starting the journey together and we're on the right path."

The company offers an innovative placement guarantee and, in line with its service-driven philosophy, normally charges clients only when a successful placement has been achieved - two key market differentiators.

Knipe has grown strong in its chosen markets because its basic business philosophy has been successfully focused on experience, quality personal service and consistency.