(March 2002)
Geyang
Huang
Ying Liu
Ko Yamazaki
Yang Yu
2.2.2. Data analysis technique
4.1. Environment Ministry,
regional and municipal administrations
4.5.1.Overview of the glass
processors in Spain
4.5.2. Overview of the use of
crushing machines
4.6. Results of field research- End of Life Vehicles
4.7. Results of field
research- buyers
4.7.1 Packaging glass
manufacturers:
4.7.3. Swimming pool water
filtration:
4.7.5. Abrasive cleaning materials
5.3. Decorative tiles and
surfaces.
The final report
of “European and Middle East Market Entry Project” of Andela Recycling mainly
consists of Market Analysis and Recommendation.
Based on the
understanding of the overall glass recycling industry and the target country
identified before the interim report, the IB team concentrated on in-depth
investigation of the glass recycling industry in Spain. The research is mainly
conducted through field research and the scope includes both down-stream and
up-stream sectors in the industry.
In the Market
Analysis, the current position and interests of different stakeholders, such as
processors, government bodies, associations, etc, are described and the
economics of the industry are analysed. From the Market Analysis, the
opportunities, as well as options which are not feasible for the time being for
Andela are identified. In the final part of this report, a template is
developed which can be applied to targeting potential markets and spotting
possible opportunities when expanding into other countries.
Two
opportunities have been identified for action. Firstly the sale of processing
and windshield stripping equipment, which requires the appointment of a local
distributor. Secondly the sale of crushed glass into the high value ‘designer’
decorative ceramic market.
Further
information, business plan, strategy and implementation available from;
paul@paulbrianblack.com