ne![]() |
redirecting
convert something from the domain of the feared to the domain of the useful |
Converting something from the domain of the uncontrolled
(and therefore feared) to the controlled (and therefore useful).
Technology
and power |
Perhaps the most powerful myth of technology is that
of Prometheus: stealing the secret of fire and giving it to mankind. In
modern times, the forms of technology that arouse the greatest emotion
are those that attempt to steal additional secrets from nature: nuclear
energy and genetic engineering.
When the powerful forces of nature - fire, lightening, waterfalls, volcanos, genetics - can be captured and tamed, they may bring benefit to mankind, or to selected portions of mankind. Whereas the ancients worshipped these forces as Gods, we can see them as patent opportunities. |
Alchemy | One of the principles of alchemy is the conversion of base metal into gold. This also serves as a spiritual metaphor. |
Waste
not,
want not |
Mould becomes penicillin. Technology develops to make
use of its own waste products. Trash becomes art.
Petroleum spirit used to be a waste product of the oil industry. This influenced the development of the motorcar: engine designers wanted to exploit the cheap availability of this particular type of hydrocarbon. Thus, in more ways than one, the petrol-driven motorcar was fueled by the oil industry and its economics. |
Sublimation | negative thinking > examples > sublimation |
Ridicule | Humour often works by redirecting anxiety into laughter. |
Castration | How to turn a parasite into a slave: (enemy becomes eunoch). |
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Page last updated
on December 15th, 2000
Copyright © 2000, Richard Veryard |