Book
Summary
A Guide to the
Plant Health Care (PHC)
Management System
This book describes the Plant Health Care (PHC) approach that many
landscape care companies have adopted in the USA and a few have adopted in the British
Isles. The following chapters describe the approach in detail and offer advice on how to
implement a system within an existing business.
- Chapter 1. Plant Health Care (PHC): An Overview.
- Chapter 2. Plant Health Care Marketing: The Consumers.
- Chapter 3. Plant Health Care Marketing: Strategies and Planning.
- Chapter 4. The PHC Marketing Plan.
- Chapter 5. Plant Health Care Marketing: Selling the Service.
- Chapter 6. Plant Health Care Marketing: Pricing Programs.
- Chapter 7. Plant Health Care Monitoring and Inventory.
- Chapter 8. Plant Health Care Diagnosis.
- Chapter 9. Technical Resources and Strategies.
- Chapter 10. Record Keeping and Evaluation.
- Chapter 11. Plant Health Care Equipment and Staffing.
- Chapter 12. Plant Health Care and the Landscape Design/Build Process.
A Guide to the Plant Health Care Management System. 148 pages. ISBN
1-881956-09-1. Second Edition. Published in 1995 and available from the The ISA.
© 2000 Chris Skellern. AIE. Home | News | A-Z
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