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Restoring Trust
Recovering and Rediscovering
Trust
Overcoming a Legacy of Mistrust and Betrayal
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There is a clear difference between a simple absence of
trust, and positive mistrust. Mistrust is supposedly a consequence
of
past actions. In fact, it is often a consequence of a complex
set of beliefs, perceptions, associations and interpretations.
Mistrust is usually more difficult to deal with than simple absence
of trust. How do I deal with other people's mistrust of me,
whether this is fairly deserved or not? Do I tackle false beliefs
head-on, or do I try to dissociate myself from the events that
triggered the mistrust, or do I simply switch my identity and reappear
under a new guise?
Can we forgive people and companies who have abused our trust? Should
we?
'Consumers are more willing to return to a company that has made a mistake
but then rectified it, than to one that has not made a mistake in the first
place: the act of admitting an error confirms the authenticity of the relationship
more than the efficient delivery of a service.' [Mulgan,
p117]
"A man caught on the rebound from failure can be a wonderful investment
… An opportunity to reestablish himself in his own esteem, when he has
forfeited it, is something for which a man will give you a great deal in
return." [General Sir John Hackett, The Profession of Arms
(Sidgwick & Jackson, 1983) pp 220-221]
While society values a person's or company's ability to respond authentically
to error -- whether technical, functional or moral -- this often appears
unfair to those who have not erred. (This relates to the story of the Prodigal
Son -- for whose resentful brothers Jesus created the parable of the lost
sheep.)
Here are some of the available stratagems for achieving trust and overcoming
mistrust.
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Renewal |
Constantly refresh self and relationships. |
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Restart / Repeat |
Try again - with different partners and participants. |
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Repair |
Reintegrate. Mend fences. |
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Relax / Reduce |
Increase tolerance to minor issues, reduce dependency. |
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Retaliate |
Engage in tit-for-tat, to punish and (hopefully) correct error and
betrayal. |
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Renunciation |
Forgo trust - attempt to do without trust altogether. |
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Redemption |
Rely on a higher authority. |
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Reversal |
Engage paradoxically with trust. Deny trust in order to affirm trust. |
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This page last updated on December 10th, 2001
Copyright © 2001 Veryard Projects Ltd
http://www.veryard.com/trust/restore.htm
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